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PEARL and Center for Professional Learning
M. Ed. Partnership Program through PennWest U.
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The OCS Local Campaigns Track will provide member activists with in-depth training on planning, launching, running, and successfully concluding all types of campaigns that they will need to improve the strength and vitality of their locals and communities.
The curriculum is administered by the Region Advocacy Coordinators (whose primary role within PSEA is to work with locals on all types of campaigns) with sessions and material interspersed from the OCS Interactive Technology and Communications Advocacy Tracks. The cyclical nature of campaigns and a focus to shift culture at a local level to incorporate organizing in daily practice will be part of each component.
The OCS Local Campaigns Track will focus on a different style of locally-oriented campaign each day, including:
The OCS Local Campaigns Track will feature resource identification, best-practices, case studies, and hands-on learning experiences that member activists can take directly back to their local for immediate implementation. Attendees will receive training and materials that will allow them to be true assets to the leadership team of any local.
(Limited to 30 participants.)
You have a voice, and you can make a difference. Educators are often ranked among the most trustworthy professions out there. When teachers and support professionals speak up, lawmakers, community leaders, and your neighbors listen.
As a union, we come together to lift our voices up and make a difference. Together, we’ve advocated for effective education policies in Harrisburg— from investing in our schools to enacting subcontracting transparency to improving school safety. We have helped secure new opportunities for career and tech students and adopt smarter approaches to high-stakes standardized testing.
We’ve also fought back bad policies designed to undermine our union. We’ve taken on billionaire-funded front groups that want to elevate privatization and profit over public education. We’ve fact-checked the corporate education “reformers” and put real-life classroom experience front and center.
Can you as a PSEA member lift your voice, too, to make a difference for your students, your schools, and your communities?
The answer is YES – by becoming an effective advocate!
In the 2014 and 2018 elections, polling consistently showed that public education was among the top issues for voters. We made that happen — through consistent and effective advocacy. Learn how.
In the Organizing/Communications School Communications Advocacy Track, you’ll learn the science behind effective advocacy – the best language to use, the delivery techniques that will make people listen, the strategies to counter “conventional wisdom,” the technology to amplify your message, and the way to recruit people to support your cause whether it’s education in America or a better contract for your colleagues.
NEW FOR 2025: PSEA IT has a new and upgraded free local website platform for all PSEA locals. Our instructors will help members develop their local’s website whether starting from scratch or migrating their existing website.
Every local association in PSEA has a rich story to tell. You and your fellow members make a difference in the lives of your students and your school community. Whether it’s volunteering at a neighborhood event or giving back to students in need, or advocating for each other, tell your stories. It is an important way to build a relationship with your community, fight back against attacks on unions and collective bargaining, and get the good news out about our public schools.
Telling your story only works if you have the tools to get the story out. The best way to do that is by using 21st century technology to meet people where they consume information. That may be on a website for your local, or in a Facebook or Instagram thread or with short online videos. Web and social media tools are also the best way to keep the lines of communication open with your members.
In the Organizing/Communications School Interactive Technology Track, you’ll learn about all the online and social media tools you’ll need to succeed!
In the Interactive Technology Track, you will:
Note: Interactive Technology track participants must receive approval as local website administrators from their local presidents to participate.